Farms Direct LTD

Farms Direct Ltd is a halal meat market committed to personal relationships, sincere customer service, and quality-fresh meats. We provide custom cuts and accept special orders. Meats such as beef, poultry, and homemade sausages account for 90% of our revenue. The remaining 10% consists of seasonings, charcoal, and accessories. The meat industry has a year-round demand, which is heightened by holidays. Although the meat industry has seen changes in the types of meats purchased in recent years due to the downturn in the economy, people in the UK have continued to consume meat products. As the economy and the population growth in the West Midlands area, the demand for meat will increase. Our direct competitors are the local halal meat shops in the same area. These stores focus on the mass production of meats. We focus on customer relationships by getting to know our customers on a personal level. We will accomplish this by learning our customers’ names as well as their likes and dislikes. This helps differentiate us from large grocery stores due to the large scale of the store and the high volume of customers.